{"id":52158,"date":"2025-10-06T13:53:49","date_gmt":"2025-10-06T11:53:49","guid":{"rendered":"https:\/\/www.altares.be\/?post_type=nieuws&p=52158"},"modified":"2025-10-06T16:33:46","modified_gmt":"2025-10-06T14:33:46","slug":"db-hoovers-notes-de-version-fonctionnalites-efficacite-ia","status":"publish","type":"nieuws","link":"https:\/\/www.altares.be\/fr\/nieuws\/db-hoovers-release-notes-ai-efficiency-features\/","title":{"rendered":"Notes de version de D&B Hoovers : fonctionnalit\u00e9s d\u2019efficacit\u00e9 de l\u2019IA"},"content":{"rendered":"

La derni\u00e8re version de D&B Hoovers, aliment\u00e9e par Gemini pour Google Cloud, introduit trois fonctionnalit\u00e9s d\u2019IA qui acc\u00e9l\u00e8rent consid\u00e9rablement le processus de prospection et d\u2019analyse de march\u00e9. Avec SmartMail AI, SmartSearch AI et Prospect Score, les utilisateurs peuvent identifier plus rapidement les bons prospects et optimiser leurs priorit\u00e9s d\u2019approche.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

SmartMail AI : e-mails personnalis\u00e9s<\/h2>\n\n\n\n

SmartMail AI g\u00e9n\u00e8re des textes d\u2019e-mails personnalis\u00e9s pour les contacts disposant d\u2019une adresse e-mail. La fonctionnalit\u00e9 cr\u00e9e automatiquement un premier brouillon, que vous pouvez ensuite adapter selon le ton, la langue et le contenu souhait\u00e9s. Ainsi, le temps n\u00e9cessaire pour r\u00e9diger des messages efficaces est consid\u00e9rablement r\u00e9duit tout en maintenant une communication coh\u00e9rente.<\/p>\n\n\n\n

SmartSearch AI : cr\u00e9er rapidement des listes pertinentes<\/h2>\n\n\n\n

Avec SmartSearch AI, vous pouvez composer des listes de prospects avec une simple recherche. Par exemple, vous indiquez que vous recherchez des entreprises dans un secteur sp\u00e9cifique ou des contacts occupant une fonction particuli\u00e8re. Il est ensuite possible d\u2019affiner ou d\u2019\u00e9largir facilement les r\u00e9sultats. Il est \u00e9galement possible de passer d\u2019une liste d\u2019entreprises \u00e0 une liste de contacts au sein de ces entreprises, afin de travailler de mani\u00e8re flexible.<\/p>\n\n\n\n

Prospect Score : ciblez les meilleurs leads<\/h2>\n\n\n\n

(Uniquement disponible pour les abonn\u00e9s D&B Hoovers Predict)<\/p>\n\n\n\n

Le score de prospection montre dans quelle mesure un prospect ressemble \u00e0 vos clients existants. Le mod\u00e8le est construit sur la base d\u2019une liste de num\u00e9ros DUNS et combine plus de 100 points de donn\u00e9es sur les caract\u00e9ristiques des entreprises avec des milliers de signaux en ligne, comme des mots-cl\u00e9s issus de sites web d\u2019entreprises. Cette approche peut am\u00e9liorer la valeur pr\u00e9dictive jusqu\u2019\u00e0 250 %.<\/p>\n\n\n\n

Le score varie de 0 \u00e0 100 et est class\u00e9 de A \u00e0 E. Les entreprises avec un score plus \u00e9lev\u00e9 se rapprochent davantage de vos clients id\u00e9aux. Les scores sont ajout\u00e9s aux profils d\u2019entreprise et peuvent aussi \u00eatre utilis\u00e9s comme filtre dans les recherches.<\/p>\n\n\n\n

Le mod\u00e8le peut \u00eatre activ\u00e9 gr\u00e2ce \u00e0 l\u2019option de scoring des prospects dans D&B Hoovers. Une fois le mod\u00e8le ex\u00e9cut\u00e9, les scores sont visibles et exploitables pour tous les utilisateurs au sein de l\u2019organisation.<\/p>\n\n\n\n

Envie d\u2019en savoir plus ? Regardez cette vid\u00e9o<\/a> pour un aper\u00e7u des nouvelles possibilit\u00e9s.<\/p>\n\n\n\n

Ce que cette version apporte<\/h2>\n\n\n\n

Avec cette version, D&B Hoovers r\u00e9unit trois fonctionnalit\u00e9s d\u2019IA qui rendent la prospection et la prise de contact plus efficaces. Gr\u00e2ce \u00e0 la combinaison de SmartMail AI, SmartSearch AI et Prospecting Score, il devient plus simple de trouver des contacts pertinents, de mettre en place des communications personnalis\u00e9es et de prioriser les prospects les plus prometteurs. Pour toute question, vous pouvez contacter le service client\u00e8le<\/a> ou votre account manager.<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

La derni\u00e8re mise \u00e0 jour de D&B Hoovers porte la prospection \u00e0 un niveau sup\u00e9rieur gr\u00e2ce \u00e0 trois fonctionnalit\u00e9s intelligentes d\u2019IA : SmartMail AI, SmartSearch AI et Prospect Score. Ces outils vous aident \u00e0 trouver plus rapidement les bons prospects, \u00e0 r\u00e9diger des messages personnalis\u00e9s et \u00e0 identifier vos meilleurs prospects. D\u00e9couvrez comment ces mises \u00e0 jour de l\u2019IA acc\u00e9l\u00e8rent vos processus commerciaux, tout en les rendant plus intelligents.<\/p>","protected":false},"featured_media":52159,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"categories":[30],"class_list":["post-52158","nieuws","type-nieuws","status-publish","has-post-thumbnail","hentry","category-nieuwsberichten"],"acf":[],"yoast_head":"\nD&B Hoovers Release Notes: AI Efficiency features - Altares<\/title>\n<meta name=\"description\" content=\"Ontdek hoe de nieuwe AI-functies in D&B Hoovers je helpen sneller prospects te vinden en effectiever te werken met SmartMail AI, SmartSearch AI en Prospect Score.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.altares.be\/fr\/actualites\/db-hoovers-notes-de-version-fonctionnalites-efficacite-ia\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"D&B Hoovers Release Notes: AI Efficiency features - 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