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We're curious and happy to share our findings. Read the latest blogs on Master Data, Risk Management, Marketing Intelligence and more here.

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Sales & Marketing
speelauto over racebaantje

From Features to Advantages: how to show customers real impact

Many marketers get stuck in technical details and miss the opportunity to show the real value of their product. This blog explains how to translate features into impact and benefits so your customers not only understand what you offer, but also why it matters. With practical steps and a recognizable example, you'll discover how to build trust and position yourself as a strategic partner.
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Sales & Marketing
munten en een wekker

From guess to growth how data elevates your cross-sell to the next level

Maximize revenue and customer relationships with data-driven cross-sell and upsell. Analyze buying behavior, segment customers and offer relevant solutions for sustainable...
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Credit Risk Management

Coming Soon: New Bankruptcy Score for Businesses in Belgium

In 2025, we will introduce a powerful new bankruptcy score for Belgium, driven by advanced AI and a refined 3-layer structure. This score offers unparalleled accuracy and predicts risk more sharply than ever, allowing clients to make credit decisions faster and with greater certainty and take advantage of up to 25% more opportunities.
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Sales & Marketing
pot met gouden dukaten

CRM data quality: why does it remain such a challenge, and what can we do about it?

CRM data quality is a challenge due to lack of ownership, priority and focus. Solutions include assigning responsibility, starting with small projects, and developing a data-driven culture. A Customer 360 view improves collaboration and customer insights. Technology helps, but human insight and ownership remain essential for continuous data quality improvement.
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ComplianceCredit Risk ManagementSupply & Procurement
Flag USA

What does Trump's victory mean for my company?

Trump’s re-election can have major implications for Dutch and Belgian companies. Changes in trade policy, privacy regulations, energy policy, and geopolitical risks may require adjustments in strategy. Consider revisiting data flows, diversifying suppliers, and adapting to new regulations. In this article, you’ll discover concrete steps to be prepared for these developments.
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Sales & Marketing
kleischotels

Performance branding from a B2B perspective: The best of both worlds

In B2B marketing, performance branding combines brand-building with measurable results. Discover how data-driven strategies create both trust and growth.
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Master Data Management

Why your data management is likely a ticking time bomb

Many companies have not organized their data management effectively, leading to inefficiencies, errors, and missed opportunities. Fragmented data and manual processes slow down decision-making, leaving competitors ahead. With Master Data Management, you can gain control over your data, automate processes, and achieve a competitive advantage.
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Compliance
netwerk

Europol on the growing threat of the most dangerous criminal networks in Europe

Europol's latest report reveals how criminal networks are increasingly using advanced digital techniques and legal business structures. Discover how businesses can protect themselves by utilizing risk management, data analysis, and UBO monitoring to counter this growing threat.
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Master Data Management

Fast clean data: (Not) a matter of time

Clean data is essential for any business, but manually updating data is a time-consuming and error-prone process. Learn how to use automated solutions to keep your data clean efficiently, save costs and ensure consistency in your business processes.
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Sales & Marketing
sales brief

From data to deal: working faster thanks to AI?

AI, such as ChatGPT, optimizes sales processes by automating tasks like email personalization, administration, and market analysis. Success, however, depends on the quality of the input data and critically checking the output.
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Sales & Marketing
speelgoed autootje over oranje weg

How brand preference shapes the B2B buyer's journey

Brand preference is essential in the B2B buyer's journey, where decision makers often do 90% of their research before contacting them. This blog covers how brand loyalty and timing are crucial, and how a CRM system helps optimize the buyer's journey through relevant content and data analysis.
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Sales & Marketing
gestapelde houten blokken

The importance of an Ideal Customer Profile (ICP) and how to build one

Een Ideal Customer Profile (ICP) is cruciaal voor gerichte marketing en sales in B2B-strategieën. Dit blog beschrijft de stappen voor het creëren van een ICP, van data-analyse en verrijking tot het opstellen en toepassen van het profiel voor betere klantrelaties en een hogere ROI.
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What can we help you with?

Did a promising lead come in? Good for you! But now it's time to make some business decisions. Are you going to accept him as a customer? Can he buy on credit, and if so on what terms? When making these decisions, use our reliable business information, such as our credit risk data. Then you avoid doing business with companies that actually cannot meet their financial obligations. Read more.

Knowledge and understanding of your market is critical to your success. The Dun & Bradstreet Data Cloud is the largest of its kind and allows you to conduct comprehensive analysis, understand your market share and market penetration, and uncover growth opportunities.

How many companies are there actually within a particular region and how big are these companies? How many companies are active within a specific branch and how many people are employed there? You can quickly and easily make counts and selections in D&B's international companies database on the basis of many criteria. This gives you an insight into where you can best focus your efforts and where your chances of success are the greatest. Read More

By integrating our rich database into your ERP system, you can benefit in many ways. For example, you clean up and keep your data clean throughout your organization. You can validate and enrich your customer and prospect information directly from your business application. Current information becomes instantly accessible within your ERP and you can use it to automate your acceptance process and improve scoring model. Translated with www.DeepL.com/Translator (free version) Read more.

Almost 70% of Dutch BVs are linked via shares to another company in the Netherlands or internationally. More than 30% of Dutch BVs and NVs have a link to foreign companies. The Dun & Bradstreet Data Cloud is the most complete and reliable source for insight into the Dutch and foreign relationships of your business partners, ranging from small unknown companies to the largest multinationals with thousands of branches. Translated with www.DeepL.com/Translator (free version) Read more.

An initial check when selecting a supplier is not sufficient. It is then important to make all changes in risks transparent and to monitor them. This keeps you informed exactly how the risks in your total supply chain are developing. Only with this information can you correctly assess all risks within your portfolio. Read more.

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