Yesterday, I had the opportunity to attend the Salesforce World Tour at EXPO Greater Amsterdam, an event that prominently features on my annual agenda. As an avid supporter of Salesforce, I was looking forward to the unveiling of new features and the latest developments. However, I left the event with mixed feelings. Here's why.
The short answer to this question is: no. But the long answer is: it could and should be. A CRM (Customer Relationship Management) tool like Salesforce, HubSpot, and Microsoft Dynamics is designed to support various departments within your organization and enable data-driven decision-making. So, we can say that your CRM is essential for successful business operations, but secretly, you can't trust the data within your CRM.
Marketers often describe their colleagues in sales as 'lazy', with a slight negative undertone. But what if this 'laziness' is actually precisely what every company needs? Let's explore this provocative thought.
Check out the infographic to see how to turn floating leads into loyal customers thanks to external company data
Now if you do business in Belgium (so even as a foreign company) you are contractually allowed a payment period of up to 60 days. With the possible arrival of the new Late Payment Directive, this will be changed and all companies would have to pay within 30 days, which is twice as fast as now.
This is a story about hard data that works like a magic ball. And about how to use this data in such a way that your marketing and sales processes will never be the same again. Welcome to the world of third-party data in your CRM.ย
Discover how Data Blocks help build detailed supplier profiles. Integrate modular data blocks seamlessly into your CRM/ERP system for streamlined risk management and analysis, enabling businesses to operate more efficiently.
In this blog, you'll read all about risk management in procurement. Discover the challenges, benefits of a comprehensive solution, and tips for success.
Measuring results across different systems is often a maze. On top of that, systems often don't work well together. How do you ensure that you make the right decisions based on truly reliable data? We will help you
A 360-degree customer view, based on an understanding of the industry and specific customer situations, makes sales processes more efficient. This enables sales to position solutions in a relevant way, with personalized offerings that go beyond standard pitches. In addition, different departments within the organization benefit from a complete customer view for improved customer service and more
As a data-driven organization, master data is essential for continued growth, but implementing it properly throughout your organization can still be a big challenge. But, as with anything new in an organization, implementation often comes with challenges. We list five challenges.
Download Altares Dun & Bradstreet's CSR report here and read all about our sustainability initiatives and how we are doing in terms of Environmental, Social and Governance (ESG).
